Hit detail report
This report shows byte transfers on an hourly, daily, and weekly basis. Identify trends over time as well as averages per day of week and hour of day. Use this information to plan maintenance or upgrades or alert you to the need for additional capacity to maintain an optimal user experience on your site.
Report document date: 12/19/01 1:42:53 PM
Internet sites analyzed Site

First date analyzed 12/19/01
Last date analyzed 12/19/01

Analysis content
1. Daily hits
2. Hourly hits
3. Weekly hits
4. Definitions


 
Daily hits

Daily hit trends
Shows the hits for each day in the analysis period. Weekdays are shown as blue bars and weekends as red bars.

Daily hit statistics

Total hits 299
Average number of hits (all days) 200.17
% of hits (weekdays) 100.00%
% of hits (weekends) 0.00%

Most active date

Date # of hits
Dec 19 299

Least active date

Date # of hits
Dec 19 299

Hits by month-week-day
Shows daily hits and bandwidth (MB) results grouped by week and month over the analysis period. Refer to the first chart in this section for a graphical representation.
# of hits Bandwidth (MB)
December
     Week of Dec 16
         Dec 19 299 0
     Subtotal (Week of Dec 16) 299 0
Subtotal (December) 299 0
Total (Months) 299 0

Hits by day of week
Shows the average hits on your site for each day of the week.

Hits by day of week trends
Shows the variation in hits per day of week over the weeks in the analysis period.

Week Weekday
WednesdayTotal
Week of Dec 16 299 299
Avg 299


 
Hourly hits

Hourly hit statistics

Total hits 299
Average number of hits (all hours) 8.34
% of hits (work hours) 0.00%
% of hits (nonwork hours) 100.00%

Hits by hour of the day
Shows the average hits for each hour of the day and the percentage of total hits per day during each hour.

Hour Avg # of hits % of hits
midnight 149.29 74.58%
1 am 40.17 20.07%
2 am 10.71 5.35%
Avg 66.72 33.33%


 
Weekly hits

Weekly hit trends
Shows the variation in hits over the weeks in the analysis period.

Week # of hits % of hits
Week of Dec 16 299 100.00%
Avg 299 100.00%

Definitions

Hit Any connection to an Internet site, including inline image requests and errors.

Request A hit that successfully retrieves content. Requests don’t include inline image, ad view, or ad click requests or errors. Request counts are conservative because browsers and many Internet gateways intercept some requests before reaching the server, and these cached requests are never logged.

Visit A series of consecutive requests from a user to an Internet site. If your log data includes referrer data, then new visits begin with referring links external to your Internet site. Regardless of whether or not you have referrer data, if a user doesn’t make a request for a certain period of time, the previous series of requests is considered a completed visit.

User Anyone who visits the site at least once. If your log data contains persistent cookie data, the software uses this data to recognize unique users. If no cookie data is available, the software uses a registered username to recognize users. If no registration information is available, the software uses as a last resort, users’ Internet hostnames. Many organizations use Internet gateways, which mask the real Internet hostnames, so user counts may be conservative for those users determined through their Internet hostnames.

Organization A commercial, academic, nonprofit, government, or military entity that connects users to the Internet, identified by an entity’s Internet domains. Microsoft Site Server Express Analysis groups together all domains registered to the same organization as one organization. If a domain is unavailable in the database, one Internet domain is used to identify one organization.

Request duration The time between two consecutive requests within the same visit. Microsoft Site Server Express Analysis assigns the last request of a visit a request duration of 0 seconds because its actual duration can’t be determined.

Visit duration The time between the first and last request of a visit. This time doesn’t include how long users viewed the last request of a visit.

Ad view A hit that successfully retrieves advertiser content. Ad view counts are conservative because browser software and many Internet gateways intercept some requests before reaching the server, and these cached requests are never logged.

Ad click The number of requests caused by the user "clicking" on advertising content. Typically, users are directed to the advertiser's site after the ad click.

Ad yield The percentage of ad views that resulted in an ad click.

Geography The continent, country, region, state, city, and Zip code are based on an organization's Internet domain registration. Only Internet domains found within the Analysis database are included within region, state, city, and Zip code report documents. Each Internet domain is associated with only one Zip code, so all users from a domain used in multiple locations are considered to be at one location.


 

Microsoft Site Server Express Analysis software produced this report.